Kathryn wonders about impressions

And does so in AdAge.. does it have to be viewed?  How do you know?  TV = faith-based advertising.  I just wanted to say that.

Glad it was Google, for a number of reasons

Could have Microsoft.  Could have ben Yahoo.  When I read this AM that Yahoo may be shopping (unloading) their ad tech business, made me all the happier that DCLK didn’t go there.  MS has proven that they don’t want to be in the business, despite not actually selling it.

If it looks like an Ari and sounds like an Ari, it must be an Ari..

Ari on the new AppNexus AppExchange.  With him, Michael, and Patrick S there, they have a mini-reunion 24/7.

CatchPoint catches the retailers

Good report from CatchPoint about how the big online retailers performed on cybermonday.

H&F to buy Yahoo! too?

Midas in the  house..

Solve is trying to Solve something..

Stu Libby is now over at SolveMedia, who got a nice piece in AdWeek today.

Solve Media from Solve Media on Vimeo.

ex-Clicker talking about – eek- Ballmer

Andrew LaVallee, former Clicker, who has been with the WSJ for years, is in Asia, talking about Microsoft and some other APAC developments.

KR about the blood-letting fun days at DCLK!

Deja Vu All Over Again..

The recent outage with Amazon might have seemed like the first real hiccup of the cloud.. but we’ve been living with the cloud for many years and over 10 years ago, DoubleClick had a cloud hiccup too.  Mehdi was there, so he remembers.  I was a customer then and remember talking with Bob Linksy on the phone afterwards.. I also remember scrambling as we took the tags down from all our publisher sites..  ahh, good times.

Filthy potty talk

Not the kind for my boys.. Kathryn Koegel wrote this piece, and the chart alone is worth reviewing.