Ben (not this Ben) getting back into the game

Founded in 2011 by former president of DoubleClick International, Ben Regensburger, RollUp Media has secured €1.5 million in Series A funding from venture capital firms Arts Alliance and PROfounders, and has recently launched What To Expect UK through its partnership with the U.S. publisher Everyday Health.

I hadn’t heard of these folks, but now I have..

No outcry this time.. times have changed

When DoubleClick bought Abacus and considered merging datasets, it was the apocalypse   Facebook is now trying it, and it’s garnering a tepid ho hum, I’d say neutral to positive.